However, do you know that large brands spend thousands, or even millions of dollars on marketing and design experts to generate a logo that has the potential to become embedded in the public’s minds?Īs a new entrepreneur, chances are you cannot afford that kind of budget, but that doesn’t necessarily mean you can’t have an awesome logo. If you’re running an online shop or looking to refresh your store, you might have thought of creating your own logo. What makes these logos popular and successful is that they can communicate the message of brands to the world without using a lot of words.
Most of us can easily recognize the red and white cursive of Coca Cola, the golden arches of McDonald’s, the Nike swoosh, or the half-eaten apple of Apple Inc.
